Creating a Successful Marketplace: What Features Should You Have?

Creating a successful marketplace requires a lot of planning and preparation. You need to have an exceptional user experience and usability, as well as a proper user review mechanism. Third-party integrations such as payment API, social media, geolocation, etc. can

Creating a Successful Marketplace: What Features Should You Have?
Creating a successful marketplace requires a lot of planning and preparation. You need to have an exceptional user experience and usability, as well as a proper user review mechanism. Third-party integrations such as payment API, social media, geolocation, etc. can help your platform work better. Whether it's Amazon, Alibaba or Zalando, marketplaces are deeply rooted in the minds of shoppers and have a big influence on online habits. To stand out from the competition, you need to equip your marketplace with the right features and functionality.

When creating a marketplace, you should focus on data-driven platforms that revolve around your audience and the growth of the shopper experience from seed to buyer. Many marketplace platforms allow you to create several different subscription plans for your providers and charge them a large number of fees depending on your plan. This feature makes it easier for shoppers to search on your platform and encourages cross-selling.

You should also consider adding intelligence to your marketplace so that sellers can associate their products with other brands' products based on what they are selling. This will allow customers to discover new things and stores by consulting the links suggested by the marketplace platform. If your target audience is likely to use the market on mobile phones, it would be a good idea to start by focusing on mobile devices first and then designing for other devices.

The Dokan admin panel allows you to see the general activities of your market in one place. It is important to remember that creating a successful marketplace requires a lot of planning and preparation. You need to have an exceptional user experience and usability, as well as a proper user review mechanism. Third-party integrations such as payment API, social media, geolocation, etc. can help your platform work better.

If you want to create or expand an online marketplace, please contact our team. We will contact you within 1 business day to help you resolve all issues. The project consultation is free of charge.